BEEFEATER GIN

Commissioned by iconic drinks brand, Beefeater Gin, to create a bespoke label design for a travel edition bottle, sold exclusively in UK airports. The new look coincided with 200 years of distilling heritage and a new bottle shape, modelled on distinctive London brick. In-keeping with Beefeater's "Spirit of London" branding, the lettering for the label was painted on a custom-built brick wall, to embody both the brand's heritage and the modern city street art scene.